Succses Simple Business Plan Template for Entrepreneurs
Succses Simple Business Plan Template for Entrepreneurs
If you’ve been
putting off writing your business plan, you’re not alone. Writing a business
plan can seem like a daunting task, and it’s an easy one to avoid.
But it doesn’t
have to be. An easy way to start your business plan is just one page.
There’s really
not a lot of differences between a “one-page business plan” and a good
executive summary. The only real possible difference is the that the “one-page
plan” must absolutely fit on one page in a font that most people can still
read, while a traditional executive summary can extend to two or three pages.
Investors don’t
have lots of time to read and one page can get the idea of your business across
quickly and succinctly. It’s actually a very good exercise to trim down your
business plan to the absolute minimum—it forces you to trim needless words and
communicate your business idea clearly, with minimal clutter.
If you are
thinking about starting a small business, you most likely already know what a
business plan is and have heard that you need one.
But do you truly understand
the purpose of a business plan?
Does it really matter if you have one for your
small business?
And how can you create a small business plan that is actually
useful?
The introduction and tips below will lay the groundwork for creating an
effective small business plan for your new business.
Small Business
Plans Explained
In it's simplest
form, a business plan is a document that outlines the basics about your
business, products, and services; the market you are targeting; the goals you
have for your business; and how you will achieve those goals.
A business plan
is one of several important plans you should have when you are starting a
business, the others being a marketing plan and a financial plan. Your business
plan should pull all three of these plans together, incorporating elements of
your marketing plan and your financial plan into a comprehensive document.
Think of your business plan as a map or blueprint that will guide your business
from the start-up phase through the establishment and eventually business
growth.
Why You Really
Do Need a Business Plan
There are many
reasons why you need a business plan, although these reasons vary by the type
of business you are starting and how you intend to use your business plan. But
the common thread for all businesses is that a business plan is necessary.
After all, how
can you get your business launched and thriving without any type of written
plan to help you?
Some of the
reasons you need a small business plan that may apply to you include:
A business plan
is required if you are going to apply for a bank loan, pitch your business to
investors, or bring in a business partner.
You won't truly
be able to qualify your business idea without understanding your target market,
researching the competition, and conducting a feasibility analysis — all parts
of a business plan.
A good small
business plan not only outlines where you are and where you want to be but also
helps you identify the specific actions you need to take to get there.
A business plan can
provide essential background information on your business, strategy, and
culture to employees, including managers and staff, as your business grows.
The financial
section of your business plan can be the basis of your business budget and a
useful tool for managing cash flow on a monthly basis.
So, you know you
need a business plan. The next question to consider is what type of plan is the
best fit for your small business.
Traditional
Business Plans vs. One-Page Business Plans
There are
actually many types of business plans, including start-up plans, internal
planning documents, strategic plans, operations plans, and business plans
created to focus on growth. Each of these types of business plans has different
objectives, but all of these versions generally fall into one of two primary
formats — a traditional business plan (also called formal or structured) or a
simplified business plan (often called a lean or one-page business plan).
A traditional
business plan is what most small business owners think about (and often fear)
when they hear the term "business plan." It is usually a long and
very formal document that has a vast amount of information and is pretty
overwhelming for many new business owners.
A traditional
business plan typically includes the following sections:
Executive
Summary: A highlight of the most important information in your document (in
case this is the only section read before a decision is made).
Company
Description: Where you are located, how large the company is, your vision and
mission, what you do and what you hope to accomplish.
Products or
Services: What you are selling with an emphasis on the value you intend to
provide your customers or clients.
Market Analysis:
A detailed overview of the industry you intend to sell your product or service
in, and a summary of your target market and competition.
Marketing
Strategy: An outline of where your business fits into the market and how you
will price, promote, and sell your product or service.
Management Summary:
How your business is structured, who is involved, and how the business is
managed.
Financial
Analysis: Details for financing your business now, what will be needed for
future growth, as well as an estimate of your ongoing operating expenses.
The not-so-great
news is that a traditional business plan takes a long time and an immense
amount of research to complete. The good news is that not every business needs
a traditional business plan. That brings us to the second business plan format
— the simple or one-page business plan.
Be prepared to answer the following questions as you
create your simplified business plan:
Vision:
What are
you creating?
What will your business look like in one year, three years, and
five years?
Mission:
What is
your mission?
Why are you starting this business, and what is the purpose?
Objectives: Are
your business goals considered SMART goals? How will you measure success in
achieving your goals?
Strategies:
How
are you going to build your business?
What will you sell?
What is your unique
selling proposition (i.e., what makes your business different from the
competition)?
Start-up
Capital:
What is the total amount of start-up capital you will need to launch
your business?
Anticipated
Expenses:
What do you estimate your business's ongoing monthly expenses will be
immediately after launch, in three months, in six months, and in one year?
Desired Income:
What do you anticipate your business's ongoing monthly income will be
immediately after launch, in three months, in six months, and in one year?
Action Plan:
What are the specific action items and tasks you need to complete now?
What are
your future milestones?
What will need to be accomplished by those milestones
in order to meet your objectives?
Once you have
answered each of these questions, you will have a working business plan that
you can use immediately to start taking action in your business.
Tools to Help
You Create a Better Small Business Plan
Creating a
business plan will take you undivided time and attention, but there are
business planning tools available to help streamline the process, many of them
available for free. There are templates available, including a simple business
plan template and a traditional business plan template. There are also many
business plan tutorials available, including video business planning tutorials.
And let's not
forget about all-in-one online tools like the SBA Business Plan Tool and
services like RocketLawyer that take away a lot of the time required to format
and organize your business plan. As you get started with your small business
plan, explore these additional business planning tools to see how you can
streamline the process even further.
One mistake many
small business owners make is creating a business plan because they are told
they need one, and then completely forgetting about it. Once you have a
business plan created, consider it an internal tool you use on an ongoing basis
in your business, updating it as necessary so it remains current. Remember that
the most effective small business plans are those that are used as a living
document in the business to help guide decisions and keep your business on
track.
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